On Thursday evening, amid swirling speculation concerning the Brown University gunman, the network's Kaitlan Collins took to social media, highlighting the uncertainty and guiding the public to her channel's 9pm newscast.
Even though CNN is certainly not a impeccable news source, her words rang true for numerous observers. It is one of the organizations where one can locate grounded and largely dependable reporting – especially during fast-moving events such as the one developing near a New Hampshire storage facility.
A Vulnerable Situation Amid a High-Stakes Struggle
Yet CNN, now 45 years old, finds itself in a uncertain position as two giant media empires battle over ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has been drawn into a major game of business acquisition, not as a question of what serves the information-seeking public.
“Here is one more case of the deep structural problems with roots in decades of governmental choices,” noted Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Penn.
The speculation about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a broader point.
“It is often framed as a business story with key players as the central actors, but there is hardly any discussion of the public interest,” Pickard added.
A Further Element: The Former President
This situation is made more complex by Donald Trump’s views about a network he has frequently denounced as perhaps his main “fake news” adversary.
Think back to the shouts of “CNN sucks!” at Trump's rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now says that CNN needs new ownership. This can be interpreted as ownership that will shield him from negative coverage and examination. That is part of why he seems to support Paramount Skydance, which has made a hostile bid.
He has grounds to like that bidder more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Future of More Uncertainty
Significantly, if Netflix wins, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s not exactly a secure position. That arrangement could set up CNN for another sale. There is no finish line.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance stated that anti-trust laws should prohibit both deals.
“Each proposed deal would be harmful to the country, and both should be opposed by the government,” Wu argued.
The Fundamental Issue and a Potential Solution
Whatever happens regarding CNN, the underlying crisis remains.
“Our current system is a very anti-democratic system, but we ought not succumb to a sense of powerlessness,” Pickard said. Policy decisions – originating in the 1930s and 1940s – helped to create this profit-obsessed monster, and different policy decisions can fix it.
Is this likely in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Reform is a distant prospect now, but that should not imply it will never happen.
Initiatives that bolster independent news organizations, bolster local journalism, finance public media, and prohibit the concentration of media power in very few hands are not only possible – they are necessary for a functioning democracy.
When it comes to media ownership, bigger isn’t better. And news organizations like CNN shouldn’t be tools in the latest corporate chess match.