TikTok is introducing a updated setting that allows them to lessen the quantity of artificial intelligence-produced videos appearing in their timelines. This step comes as the company announced that it now features over 1 billion AI videos.
Trial and Implementation
This change is in a pilot phase over the coming weeks before a widespread launch. This development coincides with a increase in content created by AI, spurred by new video-generation tools.
AI Content on Other Platforms
Recent reports that nearly 10% of the fastest-growing channels on another major platform only show clips produced artificially. A significant portion of this content is classified as low-quality AI content, a label for substandard, mass-produced content that is frequently illogical or bizarre.
“We know from our community that a lot of users appreciate content produced via AI tools, including AI artwork to science explainers, and we intend to provide users the power to see more or less of that, based on their own preferences,” said a platform representative.
Volume and Proportions
The platform announced that there are now over a billion videos on its network tagged as AI-generated. Overall, more than 100 mn media items are submitted to the service daily, making AI content a relatively small portion of its overall inventory.
How to Adjust Settings
Members will be able to limit or boost the level of artificial media they watch by using the topic control option in the application and choosing AI-made media. Additional categories that currently be controlled under the tool include news, style, cosmetics, and choreography.
Platform Guidelines
Its rules oblige creators to identify convincing artificially created content, and it forbids harmful fake videos of celebrities or critical incidents. Any authentic-looking artificial content that is without a tag can be removed under its community policies.
Furthermore, the app will from now on apply an AI-generated watermark to content made using its own AI tools, or detected by an cross-platform project for identifying AI-generated material. This step is designed to help prevent users from trying to bypass the tagging system.
Educational Initiatives
The platform is furthermore introducing a $2m educational fund for professionals and groups to create educational content about using AI responsibly. This project will support educational bodies dedicated to educating computer science.
Platform Protection
The platform has justified its content review process, amid discussion over proposals to make redundant a large number of content moderators in the United Kingdom. TikTok is expected to eliminate 439 jobs in its trust and safety team in London, with worker representatives and internet security professionals raising concerns that people are being substituted by AI moderation.
A trust and safety lead stated that human moderation would still have a role, but AI can shield workers by filtering out the most graphic content before it has to be seen by staff. TikTok stated a significant reduction in shocking and graphic content reviewed by human moderators over the last 12 months due to reliance on its automated systems.
We believe it is crucial to integrate humans and technology to ensure user safety,” the executive stated. “We’ll have staff as part of that process, but we additionally believe it’s extremely critical to reduce exposure to harmful content as quickly as possible, which is where a lot of the machine support is really helping us process content quickly.”
